by boxcar-admin | Jan 26, 2021
Millennial families are constantly on-the-go, which means happiness can be hard to fit into the schedule. Lay’s is meeting our audience in the middle with our “Free the Joy” campaign to bring joy to their daily routine. In this multi-platform campaign, Lay’s is...
by boxcar-admin | Jan 26, 2021
This campaign introduces and shows the benefit of Sprout pencils. Sprout pencils are made from sustainable wood, and contain seeds in the capsule at the end of them. Once they become too short to write with, you can plant them in the ground, and the pencil acts as a...
by boxcar-admin | Jan 26, 2021
Become a better creative with Z by Hp. I was on the writing side of these inspirational ads that highlighted amazing creatives in history. As creatives, we need to leave our comfort zone as much as possible and we need the right equipment.
by boxcar-admin | Jan 26, 2021
The Truth Lies Below the Surface. The New York Times is encouraging readers to look a little closer at their news for bias and misinformation. This interactive print shows how when we dig a little deeper into the news we read, there could be a lot more to the story...
by boxcar-admin | Jan 26, 2021
At the time of this campaign, Vans was the only major shoe brand allowing the custom feature of uploading your own images onto the shoe, making this a creatively unique opportunity for millennial artists. We feature street art from around Detroit with interactive...
by boxcar-admin | Jan 26, 2021
A poem written for submission into Equinox Literary Magazine, published spring of 2019.
by boxcar-admin | Jan 26, 2021
Ticket design created for an exhibition design project titled “Your Story, So Far.” The exhibition examines women’s rights issues around the world by assigning each visitor a persona that determines their path through the exhibit (and consequentially, their life). The...
by boxcar-admin | Jan 26, 2021
Logo and illustration system created for Droplette, a revolutionary new skincare company created by two MIT graduates. The Droplette device delivers skincare actives deep into the skin, using an ultrafine mist that is able to permeate far more layers of skin than...
by boxcar-admin | Jan 26, 2021
Business cards created as part of a rebrand for Dave’s Hot Rod Garage, a local automotive shop dedicated to restoring classic cars. DHRG sought out a fun, playful identity that would help them stand out from the crowd and represent their vibrant child-at-heart...
by boxcar-admin | Jan 26, 2021
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